LOCALIZED SEO MANAGEMENT
Local searches (those searches specifically mentioning an area or “near me”) have grown over 200% from just 2017 to 2019, comprising at least a quarter of all digital traffic. If your business services a specific geographical area, then you need to optimize your site for these searches. Otherwise, you’re missing out on a tremendous opportunity to connect and engage with potential customers!
HIGHLY ENGAGING
Local searches deliver the most pageviews per session compared to other channels, like paid and organic searches, and referrals.
BUSINESS REVIEWS
87% of customers read online reviews for local businesses, and less than half would use a business with fewer than 4 stars.
GOOGLE DOMINATES
9 out of 10 consumers use Google for local searches; less than half use Facebook, and only a third use Yelp or Instagram.
Actively managing your Google Business Profile is about getting found on Google Map Pack listings and more importantly in the local results section for relevant keywords. Local Results are usually found just below the Sponsored listings (paid ads), so you’re highly likely to be found if you rank in this area. Optimizing your profile is critical to maintaining your rank in this highly positioned section of search results.
By updating content, doing keyword research, responding to customer reviews, and managing your profile, you’ll hit what Google’s algorithm looks for in ranking your profile. We provide monthly reporting to show how your profile is ranking, so you see the performance and value.
You want to grow your business. Let us help!
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